[Report] Has Congress Lost The Race Already ?
This is a part of a series where we pick data from the MTS Election Tracker, crunch numbers and build a graphical representation of them. We have used Konnect Social to track the data along with...
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How Queen Popularized the Character of ‘Rani’ Through Social Media
Actress Kangana Ranaut, as the simple and lovable ‘Rani’, and Lisa Haydon, as the uninhibited ‘Vijaylakshmi’, have made a place for themselves in the audience’s hearts with the trailer and addictive...
View ArticleThe 4 M’s of Influencer Marketing
Great influencers have been influencing us and many of our leaders for a long time now. Krishna’s influence in shaping the epic of Mahabharata, Gandhi’s influence on Mandela or Martin Luther King’s...
View ArticleHot Social Media Job Openings for Executives and Managers – March 2014
As social media grows by leaps and bounds, agencies and brands are eagerly looking for talent to support their social media efforts. Here’s a look at some of the hottest job openings in the Indian...
View ArticleHot Jobs Openings For Graphic Designers – March 2014
As social media grows by leaps and bounds, agencies and brands are eagerly looking for talent to support their social media efforts. Here’s a look at some of the hottest job openings in the Indian...
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Best Social Media Campaigns of March 2014
Ah! It is March ending! That time of the year when we feel the energy drained out because of the sweltering heat of the sun and managing the finances! But hey, 2014 March did not just see the sun turn...
View ArticleCan Social Media Retain the Values of Free Speech and Drive Democracy?
It is possibly fair to say that the Indian democratic set up has so far held up strongly against any attempt to gag quick-media. This was threatened when Information Minister Kapil Sibal talked of...
View ArticleHow the Second Screen Phenomenon is Influencing the Movie Industry
‘Second Screen’ is often a term used for the mobile phone. As a personalized screen it is hand-held and convenient and is also a two-way communication medium. The mobile phone will become the FIRST and...
View ArticleSocial Media and The Technology That Will Shape Travel Industry in Future
Travel is increasingly becoming more concerned about depth rather than the breadth of experience as we keep experiencing places collaboratively, through our friends and peers. Technology is enhancing...
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Can Social Media Help Girls of Dooars Realize Their Football Dream?
Most of you would be already aware of our association with Tata Capital’s Do Right initiative where we are supporting the #HalfStories phase of the campaign. To the uninitiated, Tata Capital’s Do Right...
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#ElectionTracker2014 Goes a Step Ahead; Will Now Track a Politician’s Social...
In mid march Social Samosa launched the MTS Election Tracker, with Konnect Social powering the data and Social Rajneeti being our knowledge partner. For the uninitiated, Election tracker is a live...
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Social Media And The 2014 Election : What Are Mumbai’s Candidates Doing Online?
If you have an Internet connection, you’ve probably seen the Oscar selfie that went viral on Twitter. Before that happened, I was priding myself over the fact that it was a politician who held the...
View ArticleThe Changing Trends Among Bollywood Marketeers And The Influence of Social Media
Which industry is 100 years old and puts India on the global map? Bollywood- an industry that produces an estimated 1000 films a year. There was a time when billboards and film advertisements used to...
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How SMEs Can Use Social Media
Before with begin, let’s have a look at this video to know how Faisal manages to have a hold over people using his social media accounts like Facebook, Twitter & Linkedin accounts....
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[Infographic] Social Media Buzz Analysis of The Movie Ragini MMS 2
Ragini MMS 2, a sequel to Ragini MMS, was undoubtedly one of the most awaited movies in recent times. The star cast, headed by Sunny Leone, was enough to gather maximum eyeballs on the movie trailers...
View Article[Report] Analysis of Digital Conversations in BFSI Industry
The New “Young India series’” latest report on the BFSI Industry revealed that stocks, mutual funds and insurance were key areas of discussion for citizens across the country constituting 31%, 28% and...
View ArticleWhy Agencies Need to Help Their Clients With Marketing Automation Today
Businesses all around us are looking to move online, primarily to generate more revenue. Buzzwords like Inbound Marketing, Content Marketing, Marketing Automation are being thrown around with...
View Article[Interview] MP Milind Deora Talks About his Strategies of Using Social Media...
As we know, this year’s election is one of the biggest elections of the decade and social media has played a very important role in it. Where the other parties have taken social media as a part of...
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[Infographic] Who Are The 100 Million Facebook Users In India?
Facebook just hit a grand 100 million users in India. Considering the fact that the total Facebook users around the world are 1.23 Billion, this number is astounding and ranks only next to US in terms...
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Google’s Attempt to Encourage Indians to Vote this Voting Season
Search-giant ‘Google’ launched Politics and Elections portal that collates articles from various news agencies, resource pages of political parties and their YouTube channels, on 28th revamped it on...
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