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[Social Samosa Exclusive] Topics that ruled Facebook in April 2016
Building another universe within our screens, social media has shrunk the world by bringing together the globe under one common roof. Social Samosa believes in keeping up with the social buzz, hence...
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Are you earning from your selfies yet?
Like it or not, you are a slave to the selfie pop culture, with its end nowhere to be seen. Selfie has found its foot strong in the social sphere with people leaping on from everywhere to fit the...
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Steering people to vote for the Tamil Nadu election through Twitter
Its the Election Day In Tamil Nadu and it looks like there is going to be a record turn out of voters inspite of the heavy rains there.. The Majority of the appreciation must be given to the Election...
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Creating your personal brand on social media before crossing 30
Social media is a data backed game that requires strategic placement of axioms to enunciate a brand’s or person’s identity through social channels. Irony is that, in spite this being a static norm,...
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[Live Blog] Revealing winners of #SS30Under30
The wait is finally over. In a matter of minutes begins the winner unveiling virtual ceremony for #SS30Under30. For every 30 tweets our jury panel will unveil one winner – so if you’re running out of...
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Presenting #SS30Under30 winners
Social Samosa launched #SS30Under30 in February as an endeavor to build a fraternity that moves along with growing talent at the fore. An initiative to nurture bright minds, committed souls, and raw...
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Devising content marketing strategy for SMBs
The importance of content marketing is on the rise as technological advances have empowered customers to filter intrusive advertisements and opt out of advertisements. On the other hand, more and...
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[Infographic] #Chomincannes aces Cannes conversations on social media
An extravagant annual gala where the stars around the globe descended on Cannes, France for the 2016 Cannes Film Festival this month. This bling affair magneted the glamorous world all under one roof...
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Why brands need to tap on the power of regional social media now?
Social media marketing and social media marketing to regional audiences hold two different meanings; the latter being a different ball game altogether. This holds higher relevance in countries such as...
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Influencer Marketing 101 – Everything you need to know
The digital marketing world has been thrown into disarray once more, as brands are scrambling to get behind the new influencer marketing strategy. Instead of spending heaps on traditional...
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Modi aces Facebook game amongst political leaders
As Prime Minister Narendra Modi’s government completed two years in power on Thursday, social networking giant Facebook has released an analysis on how the NDA-led government has been using the social...
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The new era of social HR
Gone is the Mad Men era when young talent somebodies lined outside creative agencies, armed with portfolios, and resumes tucked in neat files. Now we’re speaking about social media agencies that need...
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Things you should know about the new Instagram Algorithm
Earlier this year in March, Instagram announced some changes that not many are liking so far. The changes go beyond the cosmetic changes in the logo and layout of the popular photo sharing platform....
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[Report] IPL 9 registers 360 million interactions on Facebook
Cricket fans drove record-level conversations around IPL on Facebook this season. 30 million people joined the conversation on Facebook during the 9th edition of the Indian Premier League. With 360...
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Click with care – safety tips for your next selfie
Did you know that in 2015, more people were killed because of taking selfies than by shark attacks? Selfie isn’t listed as an official cause of death yet & until February 2016, India managed to...
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Introducing Year Book of Social Media Campaigns
Social Samosa is all set to launch its first Year Book of social media campaigns, a compilation of the best social media campaigns from around the industry. The initiative is the first step towards...
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A look at IPL 9 on social media: Hits and misses
Oozing out all the besotted cricket essence, the social-verse has excelled the art of whipping up charismatic conversations around it. Extending the T20 World Cup fanaticism the annual ritual of the...
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Confessions of an influencer
With Social Media and Digital Advertising, this term ‘influencer’ holds a pretty specific meaning – a person who is a member of an online community and tries to influence your online choices in either...
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[Report] Royal Challengers Bangalore wins hearts on social media
With IPL season’s grand finale, Royal Challengers Bangalore (RCB) whitewashed Sunrisers Hyderabad (SRH) on digital platforms with their constant engaging posts and consistency. Not only did they play...
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6 Hacks to get your Ad case study right!
Winning awards, becoming the agency of the year, picking up the grand prix is a dream of every creative working in the ad agency, if they say they don’t work for awards or they don’t like picking up...
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